Building Your Personal Brand

Why is it important to have a personal brand in the wine industry?

A personal brand helps others to know who you are, your beliefs, and how you can you help people (or businesses) in the wine industry.

I regularly post what my everyday work looks like, about who I am, what I believe in and I share my knowledge and experiences from my wine journey, hoping it helps others.

What about you? Do you use your social media? What do you like to share with others? Have you thought about how people would describe you if you weren’t in the room?

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People are no longer judged by their job titles or qualifications when it comes to deciding whether or not to work with them.

When people know who you are and how you can help them to grow, they will contact you, regardless of what you studied or which company you worked for in the past.We all want to work with people we’re inspired by, and this is true for companies as well as individuals. Personal branding allows you to communicate what you have to offer, and who you are, so that those around you can determine if they want to support your endeavours. Do you have a personal brand? Do you think you need one? Booking a meeting now and let's chat about building your personal brand in the wine industry.

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